Mail can mean a carefully selected address list or broader coverage along approved postal routes. We explain the difference and show illustrative budgets before you commit.
Calculate my mail + billboard budget ↗Send coordinated, approved marketing creative to eligible residential addresses in a carefully selected neighborhood.
Reach eligible addresses along selected carrier routes, subject to route size, mailpiece requirements and available fulfillment options.
You want to select a geographic audience from an eligible mailing list. For example, 500 postcards means budgeting for 500 addresses—not 500 guaranteed interested homeowners.
You want broader delivery along qualifying postal routes. You generally cannot hand-pick every household, and minimum quantities and postcard dimensions apply.
Not sure? You don't need to decide today. Tell us the neighborhoods and budget you want to reach, and we can recommend an approach as part of your research or managed campaign.
These public planning allowances are hypothetical estimates, not supplier pricing or binding quotes. Ask us to verify real deliverability and the final scope.
| Mailpieces | Addressed model ($1.25 ea.) | Route model ($0.90 ea.) |
|---|---|---|
| 250 | $312.50 | $225 |
| 500 | $625 | $450 |
| 1,000 | $1,250 | $900 |
Illustrative mail allowances only; excludes separately priced targeting, creative, management, taxes and other approved extras. Route eligibility and minimum volume may rule out particular examples. We provide provider selection and setup within paid planning or management engagements.
Our campaigns can coordinate mail creatives with nearby candidate digital billboard inventory, a response page, and clear measurement after launch.
View coordinated campaigns ↗